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rgba(37,99,235,.9)}.boton--contorno{border-color:var(--borde-fuerte);color:var(--tinta);background:var(--blanco)}.boton--contorno:hover{border-color:var(--tinta);color:var(--tinta)}.boton--claro{border-color:rgba(255,255,255,.28);color:var(--blanco);background:transparent}.boton--claro:hover{border-color:var(--blanco);background:rgba(255,255,255,.06);color:var(--blanco)}.boton--whatsapp{background:var(--whatsapp);color:var(--blanco)}.boton--whatsapp:hover{background:#166534;color:var(--blanco)}.enlace-flecha{display:inline-flex;align-items:center;gap:6px;font-weight:600;text-decoration:none}.enlace-flecha::after{content:"";width:14px;height:14px;background:currentColor;transition:transform .2s ease;-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M3 8h9m-4-4 4 4-4 4' fill='none' stroke='black' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain 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.2s ease,color .2s ease}.menu__lista>li>a:hover,.menu__lista>li>a[aria-current="page"]{color:var(--blanco);background:rgba(255,255,255,.08)}.menu__lista>li.es-actual>a{color:var(--blanco);box-shadow:inset 0 -2px 0 var(--violeta-neon);border-radius:var(--radio) var(--radio) 0 0}.menu__lista>.menu__cta{margin-left:10px}.menu__lista>.menu__cta>a.boton{color:var(--blanco);background:var(--azul);padding:10px 18px}.menu__lista>.menu__cta>a.boton:hover{background:var(--azul-osc)}.menu-desplegable{display:flex;align-items:center}.menu-desplegable>a{padding-right:26px !important}.menu-desplegable>a::after{content:"";position:absolute;right:12px;top:50%;width:9px;height:9px;margin-top:-6px;border-right:2px solid currentColor;border-bottom:2px solid currentColor;transform:rotate(45deg);opacity:.7;transition:transform .2s ease}.menu-desplegable:hover>a::after,.menu-desplegable.abierto>a::after{transform:rotate(-135deg) translate(-3px,-3px)}.submenu-toggle{display:none}.submenu{position:absolute;top:calc(100% + 8px);left:0;z-index:100;min-width:300px;padding:8px;list-style:none;background:var(--tinta-2);border:1px solid rgba(139,92,246,.35);border-radius:12px;box-shadow:0 24px 48px -20px rgba(0,0,0,.7);opacity:0;visibility:hidden;transform:translateY(6px);transition:opacity .18s ease,transform .18s ease,visibility 0s linear .18s}.submenu::before{content:"";position:absolute;left:0;right:0;top:-10px;height:10px}.submenu--ancho{min-width:340px}.menu-desplegable:hover>.submenu,.menu-desplegable:focus-within>.submenu,.menu-desplegable.abierto>.submenu{opacity:1;visibility:visible;transform:translateY(0);transition:opacity .18s ease,transform .18s ease,visibility 0s}.menu-desplegable.oculto>.submenu{opacity:0;visibility:hidden}.submenu a{display:flex;flex-direction:column;gap:2px;padding:10px 12px;border-radius:var(--radio);color:var(--blanco);text-decoration:none;transition:background-color .15s ease}.submenu a:hover,.submenu a:focus-visible{background:rgba(139,92,246,.2)}.submenu a[aria-current="page"]{background:rgba(37,99,235,.35)}.submenu__titulo{font-weight:600;font-size:0.95rem}.submenu__desc{font-size:0.8rem;color:#94a3b8}.submenu__pie{margin-top:6px;padding-top:6px;border-top:1px solid rgba(255,255,255,.08)}.submenu__pie .submenu__titulo{color:#c4b5fd}.nav-sitio__boton-menu{display:none;align-items:center;gap:10px;min-height:44px;padding:8px 12px;font:600 0.95rem var(--fuente-cuerpo);color:var(--blanco);background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.14);border-radius:var(--radio);cursor:pointer}.nav-sitio__hamburguesa,.nav-sitio__hamburguesa::before,.nav-sitio__hamburguesa::after{display:block;width:18px;height:2px;background:currentColor;border-radius:2px;transition:transform .2s ease,opacity .2s 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minmax(0,.92fr);gap:clamp(32px,5vw,72px);align-items:center}.hero__ubicacion{display:inline-flex;align-items:center;gap:8px;margin-bottom:20px;font-size:0.92rem;font-weight:500;color:#c4b5fd}.hero__ubicacion svg{width:16px;height:16px}.hero h1{font-size:clamp(2.2rem,1.3rem + 3.6vw,3.7rem);line-height:1.04;letter-spacing:-0.035em;color:var(--blanco);margin-bottom:22px}.hero__lead{font-size:clamp(1.06rem,1rem + .35vw,1.22rem);max-width:600px;margin-bottom:30px}.hero__lead strong{color:var(--blanco)}.hero__acciones{display:flex;flex-wrap:wrap;gap:12px;margin-bottom:36px}.hero__pruebas{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;list-style:none;max-width:600px;border-top:1px solid rgba(255,255,255,.12)}.hero__pruebas li{padding:16px 16px 0 0}.hero__pruebas li + li{padding-left:16px;border-left:1px solid rgba(255,255,255,.12)}.hero__dato{display:block;font-family:var(--fuente-titulos);font-size:clamp(1.4rem,1.1rem + 1vw,1.9rem);font-weight:700;color:var(--blanco);letter-spacing:-0.02em;line-height:1.1}.hero__dato-texto{display:block;font-size:0.85rem;color:#94a3b8;margin-top:4px;line-height:1.4}.serp{position:relative;background:var(--blanco);color:#202124;border-radius:18px;padding:18px 18px 8px;box-shadow:0 40px 80px -30px rgba(0,0,0,.65),0 0 0 1px rgba(255,255,255,.08);font-family:Arial,var(--fuente-cuerpo);transform:rotate(-1.2deg)}.serp__buscador{display:flex;align-items:center;gap:12px;min-height:48px;padding:0 18px;margin-bottom:14px;border:1px solid #dfe1e5;border-radius:999px;box-shadow:0 1px 6px rgba(32,33,36,.18);font-size:1rem}.serp__buscador svg{flex:none;width:18px;height:18px;color:#9aa0a6}.serp__texto{min-height:1.3em;white-space:nowrap;overflow:hidden}.serp__cursor{width:2px;height:20px;background:#1a73e8;animation:parpadeo 1s steps(1) infinite}@keyframes parpadeo{50%{opacity:0}}.serp__meta{font-size:0.78rem;color:#70757a;margin:0 4px 10px}.serp__resultados{list-style:none;transition:opacity .5s ease,transform .5s ease}.js .serp__resultados:not(.es-visible){opacity:0;transform:translateY(8px)}.serp__resultado{padding:12px 4px 14px}.serp__resultado + .serp__resultado{border-top:1px solid #ecedef}.serp__resultado--destacado{position:relative;margin:0 -8px;padding:14px 12px;background:#f3f0ff;border-radius:12px;outline:2px solid var(--violeta-neon)}.serp__posicion{position:absolute;top:-12px;right:12px;padding:3px 10px;border-radius:999px;font:700 0.78rem var(--fuente-cuerpo);color:var(--blanco);background:linear-gradient(135deg,var(--azul),var(--violeta-neon))}.serp__sitio{display:flex;align-items:center;gap:10px;margin-bottom:4px}.serp__favicon{width:28px;height:28px;border-radius:50%;background:var(--tinta);padding:4px}.serp__dominio{font-size:0.88rem;color:#202124;line-height:1.25}.serp__url{font-size:0.78rem;color:#4d5156}.serp__titulo{font-size:1.2rem;line-height:1.3;color:#1a0dab;font-weight:400;margin-bottom:4px}.serp__desc{font-size:0.88rem;line-height:1.55;color:#4d5156}.serp__estrellas{color:#e7711b;letter-spacing:1px}.serp__fantasma span{display:block;height:10px;border-radius:6px;background:#eceef1;margin-top:8px}.serp__fantasma span:first-child{width:42%;height:9px;margin-top:0}.serp__fantasma span:nth-child(2){width:78%;height:14px;background:#dfe3ff}.serp__fantasma span:nth-child(3){width:94%}.serp__fantasma span:nth-child(4){width:66%}.cabeza{color:var(--texto-claro);background:radial-gradient(700px 380px at 95% -20%,rgba(139,92,246,.28),transparent 60%),var(--tinta);padding-block:clamp(36px,5vw,64px) clamp(44px,6vw,80px)}.cabeza__rejilla{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:40px;align-items:end}.cabeza h1{color:var(--blanco);font-size:clamp(2rem,1.3rem + 2.8vw,3.2rem);line-height:1.08;letter-spacing:-0.03em;margin-bottom:18px;max-width:18ch}.cabeza__lead{font-size:clamp(1.05rem,1rem + .3vw,1.18rem);max-width:640px}.cabeza__lead strong{color:var(--blanco)}.cabeza__acciones{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}.cabeza__datos{list-style:none;display:grid;gap:12px;min-width:240px}.cabeza__datos li{padding:12px 16px;border-left:3px solid var(--violeta-neon);background:rgba(255,255,255,.04);border-radius:0 var(--radio) var(--radio) 0;font-size:0.92rem}.cabeza__datos strong{display:block;color:var(--blanco);font-family:var(--fuente-titulos);font-size:1.05rem}.migas ol{display:flex;flex-wrap:wrap;gap:6px;list-style:none;margin-bottom:22px;font-size:0.86rem;color:#94a3b8}.migas li + li::before{content:"/";margin-right:6px;color:#475569}.migas a{color:#c4b5fd;text-decoration:none}.migas a:hover{color:var(--blanco);text-decoration:underline}.servicios{list-style:none;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));border-top:1px solid var(--borde)}.servicio{position:relative;padding:28px 28px 30px 0;border-bottom:1px solid var(--borde)}.servicio:nth-child(odd):not(:first-child){padding-left:28px;padding-right:0;border-left:1px solid var(--borde)}.servicio:first-child{grid-column:1 / -1;padding-right:0;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:28px;align-items:start}.servicio__icono{width:44px;height:44px;margin-bottom:16px;padding:10px;border-radius:12px;background:var(--violeta-claro);color:var(--violeta)}.servicio h3{margin-bottom:10px}.servicio h3 a{color:var(--tinta);text-decoration:none}.servicio h3 a::after{content:"";position:absolute;inset:0}.servicio:hover h3 a{color:var(--azul)}.servicio p{color:var(--texto-suave);margin-bottom:14px}.servicio__palabras{display:flex;flex-wrap:wrap;gap:6px;list-style:none}.servicio__palabras li{padding:3px 10px;font-size:0.8rem;font-weight:600;color:var(--tinta-3);background:var(--papel);border:1px solid var(--borde);border-radius:999px}.servicio:first-child .servicio__palabras{margin-top:4px}.servicio--principal h3{font-size:clamp(1.35rem,1.1rem + .8vw,1.7rem)}.exito{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,64px);align-items:center}.exito__texto h2{margin-bottom:18px}.exito__texto p + p{margin-top:14px}.exito__grafico{padding:28px;background:var(--tinta-2);border:1px solid rgba(255,255,255,.08);border-radius:var(--radio-grande)}.exito__grafico h3{font-size:1rem;color:var(--blanco);margin-bottom:20px}.barra-dato + .barra-dato{margin-top:18px}.barra-dato__cabecera{display:flex;justify-content:space-between;gap:12px;font-size:0.9rem;margin-bottom:8px}.barra-dato__valor{font-family:var(--fuente-titulos);font-weight:700;color:var(--blanco)}.barra-dato__pista{height:12px;border-radius:999px;background:rgba(255,255,255,.08);overflow:hidden}.barra-dato__relleno{height:100%;border-radius:inherit;background:#64748b}.barra-dato--despues .barra-dato__relleno{background:linear-gradient(90deg,var(--azul),var(--violeta-neon))}.exito__nota{margin-top:18px;font-size:0.82rem;color:#94a3b8}.exito__cifras{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;margin-top:28px;list-style:none}.exito__cifras li{padding-top:14px;border-top:1px solid rgba(255,255,255,.12);font-size:0.9rem}.exito__cifras strong{display:block;font-family:var(--fuente-titulos);font-size:1.5rem;color:var(--verde-neon)}.etapas{list-style:none;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px;counter-reset:paso}.etapa{counter-increment:paso;padding-top:18px;border-top:3px solid var(--tinta)}.etapa::before{content:counter(paso,decimal-leading-zero);display:block;font-family:var(--fuente-titulos);font-weight:700;color:var(--violeta);margin-bottom:8px}.etapa h3{font-size:1.12rem;margin-bottom:8px}.etapa p{font-size:0.96rem;color:var(--texto-suave)}.ventajas{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(20px,3vw,40px);list-style:none}.ventaja h3{margin-bottom:8px}.ventaja p{color:var(--texto-suave)}.ventaja__icono{width:28px;height:28px;color:var(--azul);margin-bottom:14px}.presentacion{display:grid;grid-template-columns:220px minmax(0,1fr);gap:clamp(24px,4vw,56px);align-items:start}.presentacion__foto{width:220px;height:220px;border-radius:24px;object-fit:cover;box-shadow:var(--sombra)}.presentacion__texto h2{margin-bottom:16px}.presentacion__texto p + p{margin-top:14px}.presentacion__texto .enlace-flecha{margin-top:18px}.dos-columnas{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:clamp(28px,5vw,64px);align-items:start}.prosa>* + *{margin-top:16px}.prosa h2{margin-top:48px}.prosa h3{margin-top:32px}.prosa h2:first-child,.prosa h3:first-child{margin-top:0}.prosa ul,.prosa ol{padding-left:22px}.prosa li + li{margin-top:8px}.prosa a{font-weight:500}.lista-check{list-style:none;display:grid;gap:12px}.lista-check li{position:relative;padding-left:32px}.lista-check li::before{content:"";position:absolute;left:0;top:4px;width:20px;height:20px;border-radius:50%;background:var(--verde-claro) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath 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p{color:var(--texto-suave);font-size:0.98rem}.fichas--dos{grid-template-columns:repeat(2,minmax(0,1fr))}.enlaces-relacionados{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:14px;list-style:none}.enlaces-relacionados a{display:block;height:100%;padding:18px 20px;background:var(--blanco);border:1px solid var(--borde);border-radius:var(--radio);text-decoration:none;color:var(--tinta);transition:border-color .2s ease,box-shadow .2s ease}.enlaces-relacionados a:hover{border-color:var(--azul);box-shadow:var(--sombra)}.enlaces-relacionados strong{display:block;margin-bottom:4px}.enlaces-relacionados span{font-size:0.92rem;color:var(--texto-suave)}.resumen{padding:22px 24px;margin-bottom:8px;background:var(--blanco);border:1px solid var(--borde);border-left:4px solid var(--violeta);border-radius:0 var(--radio-grande) var(--radio-grande) 0}.resumen__titulo{font-family:var(--fuente-titulos);font-weight:700;color:var(--tinta);margin-bottom:6px;font-size:1.05rem}.cuadro-envoltorio{overflow-x:auto;border:1px solid var(--borde);border-radius:var(--radio-grande);background:var(--blanco)}.cuadro{width:100%;border-collapse:collapse;font-size:0.96rem}.cuadro caption{text-align:left;padding:14px 18px;font-weight:600;color:var(--texto-suave);caption-side:bottom;font-size:0.85rem}.cuadro th,.cuadro td{padding:14px 18px;text-align:left;vertical-align:top;border-bottom:1px solid var(--borde)}.cuadro thead th{background:var(--tinta);color:var(--blanco);font-family:var(--fuente-titulos);font-weight:600;white-space:nowrap}.cuadro tbody th{font-weight:650;color:var(--tinta)}.cuadro tbody tr:nth-child(even){background:#fafbfd}.cuadro tbody tr:last-child>*{border-bottom:0}.preguntas{display:grid;gap:10px}.pregunta{background:var(--blanco);border:1px solid 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